Our platform requires that you use our Application Form Code on your application page. It is the gateway to the application process, described as follows.
- Each application form is configured for a specific contract. Your network might want different contracts with different revenue share and term agreements. This requires multiple application forms. Read more.
- An applicant submits an application on your network's public website. If an applicant wants to apply with an additional channel, the process remains the same.
Note: The code automatically rejects applicants with 0 subscribers and 0 views, and displays an error message stating that we require a minimum of 1,000 monthly views to apply. This is intended to discourage suspicious channels from joining our network. We've had bad experiences with channels meeting these conditions committing fraudulent activity and putting our content owner at risk.
- You can also add an applicant manually via the Applicants → Add page.
- That application gets stored in ScaleLab's database under the "Pending" status. You can immediately view the application on the Applicants → Pending list.
- You are responsible for reviewing each applicant on the Pending list. If a channel looks like it is at low risk for suspension, you will approve the channel by setting its status to Ready for Invite. The applicant's channel will then be relocated to the Applicants → Ready for Invite list. If a channel looks like it is at high risk for suspension, you will set that application to one of the "Ineligible" statuses (e.g. Copyright violation or Potential fraud). See the Approving Applicants section for guidelines.
- At least once per business day, ScaleLab does a quick review of applicants in the Ready for Invite list, and invites applicants that don't look suspicious. Only ScaleLab staff can do this; we won't give CMS access to anyone outside our office.
- If YouTube accepts the invite, we send the applicant an email stating that the channel has been invited on YouTube and instructions on how to accept the invite. The application is then updated from the "Ready for Invite" status to the Applicants → Invited status.
- If the invite does not go through (about 1/3 of invites are rejected by YouTube for 10 or so reasons), then we send the applicant an email explaining why the channel is ineligible to be invited, and what steps the applicant can take to become eligible. Statuses that send emails are:
- Active Content Owner
- Inactive Content Owner
- Copyright Violation
- Fan Funding turned on
- Incomplete Application (missing channel ID)
- Not in Good Standing
- Paid Subscription turned on
- Denied
- To see all applications in a particular status, use the dropdown menu located on the top right corner of each application list.
- Roughly half of all invited channels will accept their invitation. Every day and every hour between 5:00 and 23:00 PST, our code queries the YouTube API to find all invited channels who have accepted their invite. When it finds a channel that has recently linked, the code automatically:
- updates the application status to Linked (formerly "Rolled-up"),
- adds the user to our system; the channel appears on the Active Creatorslist,
- and a Welcome Email is sent with login instructions and a temporary password.
Note: Each user should have their own unique email address. During roll-up, our system first checks if the email associated with the channel is already in our database. If the email is found, then the channel is assigned to that existing user (email). When the user logs in with her email address, she sees all channels associated with that email address. If the email address is not found, a new user account is generated, and the Welcome Email sent.
- The other half of invited applicants who do not accept their invites are sent a maximum of ten weekly reminder emails. After their third reminder email, emails include a withdrawal link. If the prospects click on this link, they can withdraw their application from consideration. We do this to minimize the potential for our emails being labeled as spam.
- When the user logs in for the first time, the user lands on the Channel Support page, which gives a brief introduction to the services of our network.
- Note that for all automated emails, we BCC your network's support email address so that you have every email on record. It's good practice to periodically review these emails to make sure they're working correctly.
- You can review your application statistics on the Applicants → Analytics page.
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